Pure Cotton Keep Going International
Project name: PURE COTTON - KEEP GOING INTERNATIONAL
Project code: POCI-02-0752-FEDER-035198
Main objective: Strengthen the competitiveness of SMEs
Region of intervention: North
Beneficiary entity: PURE COTTON LDA.
Approval Date: 2018-05-02 Start Date: 2018-06-24 Completion Date: 2021-06-22
Eligible investment: €297,002.50
Financial support from the European Union: €133,651.13
Taking into account the market's appetite for Pure Cotton's offering, and the increase in consumption capacity in international markets, it is necessary to invest in prospecting, advertising and promotion in the foreign market, in order to expand its external operations, as well as develop product lines.
Objectives, activities and expected/achieved results
Prospecting
Focus on prospecting new markets and presence at international events.
Qualification
Bet on qualification as the main competitive advantage.
Innovation
Use of communication and information technologies through technologically advanced solutions.